Forecasting Showdown

The Challenge

The world has never had a reliable way to measure good judgment, especially in uncertain conditions. That's why Jump Trading and SportsPredict.com teamed up on the Jump Trading Probability Cup, a global forecasting competition built around soccer's biggest sporting event. The competition exists to find sharp minds, before they show up on a résumé.

SportsPredict.com is a free, non-gambling platform with a simple belief: the ability to make accurate, testable predictions is a rare and valuable skill. Participants predict match outcomes not as fans, but as thinkers, testing their judgment and decision-making under uncertainty.

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The Move

StrawberryFrog created a campaign to introduce SportsPredict.com and to drive entries during the biggest soccer summer. The central creative device: a giant hand scouring the globe for talent. Video and static content ran across digital channels, built around one idea: in a world full of opinions, real judgment is worth recognizing.

"We're thrilled with the new campaign," said Shani Raviv, Co-Founder & CEO of SportsPredict.com. "We partnered with StrawberryFrog and StrawberryFrog Media to develop and launch this perfect narrative. We chose StrawberryFrog for their strategic and creative excellence, and their track record with top-tier finance brands like Visa, Truist, Afterpay, and FourLeaf."

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