Movement > Advertising
Movements move passions to move people to move product.
Activating brand purpose is what we specialize in at StrawberryFrog. We call it ‘Movement Marketing’. A better approach to advertising, based on cultural ideas and breakout creativity. We’ve proven that Movement helps brands grow faster than traditional advertising.
SunTrust and BB&T become Truist.
How to win Cannes Gold by creating a movement that woke up Americans to the death and destruction caused by accidental opioid addiction.
How to launch a movement for one of the most visionary healthcare networks.
How to reinvent and grow one of America’s most famous brands with a movement against the patriarchy and for equality.
How to launch a healthy dog food brand and build a massive following.
How to reignite old passions with a global movement for nostalgia and classic footwear.
How to build the onUp movement into a force of 4.2 million participants (and counting) while achieving extraordinary results for a top ten bank.
How to disrupt the wellness category and build growth fast with the “Let’s Tingle” movement.
How a movement led to a billion dollar beauty brand.
How to launch a city.