Pampers
Baby Development
How to grow, innovate and revitalize P&G’s largest brand with a digital first focus in the US and globally for a new generation of parents.
![](/_next/image?url=%2Fimages%2FCase-Study-Header-3840x2160.jpg&w=3840&q=75)
Pampers:
Case Study
![Mock-up of Pampers website on a laptop.](/_next/image?url=https%3A%2F%2Fs3.amazonaws.com%2Fa.storyblok.com%2Ff%2F114448%2F1600x900%2F5b2488097f%2Fpampers-case-study-16x9.jpg&w=3840&q=75)
Pampers:
Hello Baby
![Pregnant woman holding a tablet that shows an image of the baby.](/_next/image?url=https%3A%2F%2Fs3.amazonaws.com%2Fa.storyblok.com%2Ff%2F114448%2F1600x900%2F55110e3ed3%2Fpampers-hello-baby-16x9.jpg&w=3840&q=75)
Pampers:
Dry Max
![Drew Brees holds the football while a man in a white lab coat and a video camera stands next to him.](/_next/image?url=https%3A%2F%2Fs3.amazonaws.com%2Fa.storyblok.com%2Ff%2F114448%2F1600x900%2Fb312f3e6a2%2Fpampers-dry-max-16x9.jpg&w=3840&q=75)
![Mock-up of Pampers’ online presence on desktop, laptop, tablet, and mobile devices.](/_next/image?url=https%3A%2F%2Fs3.amazonaws.com%2Fa.storyblok.com%2Ff%2F114448%2F1510x878%2Ff41ba4bdab%2Fpampers-digital-1510x878.png&w=3840&q=75)
Baby Development
How to grow, innovate and revitalize P&G’s largest brand with a digital first focus in the US and globally for a new generation of parents.
Pampers:
Case Study
Pampers:
Hello Baby
Pampers:
Dry Max